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MAPS OFF THE BEATEN PATH: TELENAV®, FORD NAVIGATION TECH KEEPS ROUTING EVEN WHEN F-150, BRONCO OFF-ROADERS EXIT CELL COVERAGE

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Jul 29, 2020 | DEARBORN, Mich.
  • Ford and Telenav are helping ensure their connected navigation technologies continue working on far-off adventures unlike smartphone mapping apps that cease to work outside cellular range
  • New SYNC 4 connected vehicle technology features Telenav’s navigation that includes specialized route suggestions for towing and off-roading
  • The available hybrid navigation solution, which stores maps and continues routing if adventures take drivers out of cell coverage, is part of the SYNC 4 technology available in the newly redesigned Ford F-150 and Bronco
DEARBORN, Mich., July 29, 2020 – As the all-new F-150 pickup and Bronco two- and four-door 4x4 rugged SUVs take customers on ever more extreme adventures, Ford and Telenav are helping ensure their connected navigation technologies continue working on far-off adventures unlike smartphone mapping apps that cease to work outside cellular range.

That is because Telenav®, Inc. (NASDAQ: TNAV), a leading provider of connected-car and location-based services, is expanding its collaboration with Ford to supply hybrid navigation software and services that continue to work smoothly even when users venture out of network coverage. The available hybrid navigation solution, which stores maps and continues routing if adventures take drivers out of cell coverage, is part of the SYNC 4 technology available in the newly redesigned Ford F-150 and Bronco.

“Customers want connected vehicle technologies to work more like smartphones with real-time, personalized services – and that is exactly what we are offering with Ford SYNC 4 innovations such as Telenav’s navigation system,” said Gary Jablonski, manager, Ford Connected Vehicle Infotainment Systems. “F-150 and Bronco drivers now can get richer, quicker location search results, tow more confidently with custom routes and keep following off-road trail maps where other navigation systems go dark when cell coverage ends.”

Additionally, the navigation includes specialized routing options for customers who are towing a trailer or off-roading, both important capabilities for these vehicles. The system guides users to routes best suited for the dimensions of their trailer to help avoid sharp turns, narrow bridges and low overpasses. Off-road enthusiasts can navigate to and on many 4X4 trails across North America, with additional trail maps to be added over time.

For everyday driving, the connected navigation experience will give F-150 and Bronco owners the latest maps for reliable, time-saving navigation and location information such as finding cheap and available parking or a well-reviewed restaurant to eat along the way. The navigation solution uses real-time traffic conditions to provide the fastest routes with alerts of incidences like accidents and congestions along the route. To help minimize distractions while driving, customers can use SYNC 4’s digital voice assistance for many of these features.

“Ford and Telenav are building on a long-term collaboration to help customers get the most out of their vehicles, whether it’s advising F-150 customers to steer around traffic jams to help save time getting to jobs or keeping Bronco off-roaders on track on their exciting adventures,” said H.P. Jin, Telenav Co-Founder and CEO. “We’re proud to be a partner in that with our connected navigation solution and services.”

F-150 and Bronco customers also will have access to up-to-date landmarks and businesses in the surrounding area with their descriptions and user ratings from Yelp. Telenav’s one-box search technology makes looking up addresses and destinations simple and convenient, intelligently prioritizing results based on the user’s location and personal preferences. The navigation solution incorporates prediction service that anticipates the user’s destinations and automatically makes routing suggestions, all without the user having to enter a single word.

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nwbytom

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I like this a lot. I still value a navigation system in a car that isn't phone based. I've had multiple scenarios of switching from the phone to car nav (an Edge and F150) and it getting us out of a bind. I am excited Ford is still focusing on this and expanding the nav service/experience to be more intuitive and simpler to operate. I am sad however that my 16 F150 won't have this functionality :(
 

The905Raptor

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Love this. Great to use on long haul trips when I don't want to bog down my data on my phone. (Yes, you can download Google Maps and go offline)... but much easier to have it integrated with the vehicle!
 
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