HOW DO I DETERMINE DEALER HOLDBACK???For those who are unsure or just do not want to ask I have posted this in a thread but I feel it is thread worthy
What you really need to do:
Find a dealership you trust and want to do business with.
Get them to spec one out for you, that is they build with hope of selling you one.
Ask to see the complete paper, it will have many numbers on it but you are most interested in
At that point take the invoice number
- MSRP window sticker
- A term called holdback
- Also has x plan price if you are eligible.
- subtract $1,000 from it
- subtract any applicable rebates ask what they are with your zip code. May be none but at least ask.
That is the starting place
Platinum, SuperCrew®, 6-1/2' Box, $62,835 [58,752]
Rapid Red $395 
701A High $2,685 [2,444]
FX4 Off-Road Package $1,005 
Max Trailer Tow Package $1,750 [1,593]
Bedliner Tough Bed® Spray-In $595 
Individual Trailer TPMS/Customer-Placed Trailer Camera $725 
Wheel Well Liner $180 
Engine Block Heater $90 
Trailer Tow Mirrors, Power-Folding $250 
Partitioned Lockable Fold-Flat Storage $215 
Max Recline Driver and Passenger Seat $340 
Twin Panel Moonroof $1,495 [1,361]
Interior Work Surface $165 
Base MSRP $62,835
Total of Options $11,890
Destination Charges $1,695
Total MSRP $76,420
Dealer Invoice = $67,755
Destination Charges $1,695 (Non-Negotiable???)
Dealer Invoice = $69,450 !!
MY LOCAL DEALER OFFER WAS = $71,321
If I read your comments correctly, I should be in the SUB $69,450 - $1,000 = $68,450 ???