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Granger Ford

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They would have to visit the store and drive it home so logistically it makes the transaction tougher..

I only throw down the gauntlet to give you the buyers something in writing and yes I will put it in writing to use as a negotiation tool when you sit in the box and get your new truck...

We only expect to compete locally in the surrounding states.Yes that is the closeout marketing deal to help clear out the "old" 2020's and would not be available on the 2021's hence the expiration...

BTW that would put the price below what I can get one on D plan for so it is a great deal if the 2020 would work.
 
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Thanks for jumping on here and offering some help on the 2021. I am planning on ordering a 2021 Platinum. The dealerships here (NW Arkansas) quote trucks based on the rebate packages, so one month a 2020 Platinum is $58,500 after rebates and the next month $61,300 after rebates. I understand that what Ford offers each month is different, but this spring I had one dealer tell me with rebates a truck was $62k and the same truck down the road was $59k. When you say $1,000 below invoice, what are you saying? All this rebate crap makes it confusing...
What you really need to do:

Find a dealership you trust and want to do business with.

Get them to spec one out for you, that is they build with hope of selling you one.

Ask to see the complete paper, it will have many numbers on it but you are most interested in MSRP window sticker, Invoice and a term called holdback. Also has x plan price if you are eligible.

At that point take the invoice and subtract 1000 from it plus any applicable rebates and say that is what I will pay for the truck...if they come back at anywhere close or a complete match NEXT below.

No they will not be making tons of money on you but they get to keep a local valued service customer, a skinny front end deal is better than no deal at all..

Be prepared to wander out the door if necessary and keep a copy of the order for reference, it is not a closely held secret eyes only document...all dealers have it.

When the price is negotiated on the truck...

NEXT

Now for the trade in, if you have one do some homework first and shop it on Carvan, if you have a Carmax close there as well...and you will know the ACV (actual cash value) of the trade that will be at or below what a dealership of like product would give for it...

I am not into padded numbers as they are fraught with danger for you...

When you have agreed to a trade value then you can begin paperwork with sigs on both ends (you and the Dealership)

Sorry for the long story but this is the easiest way I have ever bought cars and when I sold how I treated my new car customers.

remember with a trade there are 2 transactions you selling a car to the dealer and the dealer selling you a car...not doing you a favor by taking the old one off your hands.
 

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That makes sense. Thank you for the explanation. I have also been told that every state has different rebate packages and that you are eligible for only the package offered in your state. That comes into play, as I live in Arkansas and within easy driving distance to OK, MO, and KS.

When I priced a truck there earlier this year the local dealer (which was very friendly and low pressure) gave me a number on the truck, a number on the trade, and let me walk with all of it in hand. They also called back asking if I would sell them my truck outright, as they had a customer who wanted one. That being said, there price was based on sticker minus rebates and wouldn't budge. I didn't see the value.
 
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That makes sense. Thank you for the explanation. I have also been told that every state has different rebate packages and that you are eligible for only the package offered in your state. That comes into play, as I live in Arkansas and within easy driving distance to OK, MO, and KS.

When I priced a truck there earlier this year the local dealer (which was very friendly and low pressure) gave me a number on the truck, a number on the trade, and let me walk with all of it in hand. They also called back asking if I would sell them my truck outright, as they had a customer who wanted one. That being said, there price was based on sticker minus rebates and wouldn't budge. I didn't see the value.
The rebates are actually your house zip code related so a California great deal cannot be had by someone in Iowa as I do not have residence there, and yes that is an audit point.

That dealer is a keeper, just be comfortable the entire time it is to be enjoyed not worked at...
 

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They would have to visit the store and drive it home so logistically it makes the transaction tougher..

I only throw down the gauntlet to give you the buyers something in writing and yes I will put it in writing to use as a negotiation tool when you sit in the box and get your new truck...

We only expect to compete locally in the surrounding states.Yes that is the closeout marketing deal to help clear out the "old" 2020's and would not be available on the 2021's hence the expiration...

BTW that would put the price below what I can get one on D plan for so it is a great deal if the 2020 would work.
It's a 2021 for me so I guess that will sadly go unused.

The reason I inquired about courtesy deliveries is that I bought a Corvette from a dealer in Maryland 4 years ago and they had it shipped to a local dealer where I live in Nevada. Saved 12% below MSRP on that deal, had to pay $500 for the courtesy delivery. So I figured it was common practice.

Thanks for all the info.
 

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Excellent questions...

On the Bronco Board we threw down the gauntlet for price thinking that other dealers would follow suit (Bronco being an ICON vehicle not a limited production one) and so far only one other dealership in the nation has come close to us.

I have been in the business long enough to see a massive swing in the knowledge that the customer possesses and the willingness to travel for a deal...

Dealerships that are evolving will do fine in the 21st century and the old way of business will fade into the past.

So to get to the point already. RESEARCH, PRICE, LOCATION, FEELING, BUY

The process I use when shopping for an item is look at real reputations of stores that sell what I am looking for around me...

Know what I want before I enter the fray, in the case of a vehicle model, trim, color, options

Find online pricing information (problem with vehicles is that rebates can be regional) and use that as my basis for "dealing" on the product..

The beauty of the Ford brand is there are 3000 dealerships nationwide so (good selection) that have a variety of scoring models ( google tends to be the least manipulated one ) to choose from...

Having the information of MSPR - window sticker, Invoice when we can get it, discounts below invoice (we are going to extend ours $1,000 below invoice pricing model) and go from there...

Any dealership in your area should be able to produce a printout of the desired vehicle with the options you are looking for and it should include MSRP and invoice on it.

All vehicle transactions should have all terms in writing signed by you and someone of authority prior to shaking on the "deal"

I have just posted a thread here that will help with terminology, yes car people have a language that usually confuses and maddens the customer and I will update it for clarity as I can..

While the Art of the deal is simple to me (always be willing to walk away from the table) as I do not get emotionally attached to the product.

For some they feel that the salesperson "deserves something because they spent time with you...

They knew that going when they first saw you and they should be concerned with taking care of the customer not filling their pockets...

When I sold cars many moons ago...I would sit on the customers side and visit with them and treated them like "guests in my home" rather than a walking wallet that I needed to open and extract "my" cut...

It paid huge dividends for me over the years with repeat and referral customers.

So research the price,

Find a dealership that will not only sell you the truck but service it as well

If you feel pressured walk, you are in control they want the business and you have the ways and means

When the deal is what or close to what you want and your good with it buy..

I will be bringing more information as I can, one guy, still have a job and trying to help the Ford Community as best I can...
Great information. I appreciate it. You mentioned traveling for a deal, and possibly buying from a dealer where i intend to eventually have the truck serviced. Do you feel a dealer will be more inclined to give a better price on a vehicle if the customer continues to use that dealer afterwards for service/maintenance?

In contrast to that, based off of what your saying, it’s not unusual for a customer to travel (several hours, out of state, etc.) to work with a good quality dealer?
 

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Thanks for all the info and insight. I have purchased maybe a dozen cars from dealers over the years and, for whatever reason, Ford dealer pricing always seems the most like a shell game. The way you lay it out is how I wish all dealers would do it.
 

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@Knickell: I have found that buying used is very advantageous if you are willing to travel or willing to have a car shipped in. My wife drove a used Acura locally, but the dealer wasn't willing to budge on their price. We found an identical car (options, color) at an out of state dealer, with about 2k less on the odometer, and even with shipping, still saved thousands. The local dealer still gets the service business, so I guess they win in the end, but my wallet sure appreciated it.
 
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Granger Ford

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It's a 2021 for me so I guess that will sadly go unused.

The reason I inquired about courtesy deliveries is that I bought a Corvette from a dealer in Maryland 4 years ago and they had it shipped to a local dealer where I live in Nevada. Saved 12% below MSRP on that deal, had to pay $500 for the courtesy delivery. So I figured it was common practice.

Thanks for all the info.
Totally understand that!

Yup and the Vette like a GT 500 etc are oddities not the normal vehicle purchased...

There was a firestorm on the Bronco6G side that I had to extinguish because they all believed that it was a Ford program and it is not...totally between dealerships and the customer...
 
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Great information. I appreciate it. You mentioned traveling for a deal, and possibly buying from a dealer where i intend to eventually have the truck serviced. Do you feel a dealer will be more inclined to give a better price on a vehicle if the customer continues to use that dealer afterwards for service/maintenance?

In contrast to that, based off of what your saying, it’s not unusual for a customer to travel (several hours, out of state, etc.) to work with a good quality dealer?
As a dealer I just like the customer to be happy, but the value to us having a local serviceable customer far exceeds the one and done of the fly in drive out customer...

Not saying we do not like them as well but the local has more long term "value" to us and we get to know them as well..

A car deal to me a the start of a relationship...long term close is way easier and more desirable than long distance.

Yes we sell all kinds all over the nation...20 years ago at Granger Ford I pulled the previous owner (Tim - Zach's dad) into the internet world kicking and screaming...

You cant tell them that this and the other, until I showed him that they already knew it...no more secrets in the business

Started the internet department with the GM at the time and here we are today with a strong web presence, great analytics and a growing fanbase...The Bronco 6G folks are the ones to "blame" for that.

I just want the customer to be treated with the respect and dignity that I want, so what I have to give it first we all still win..
 
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Thanks for all the info and insight. I have purchased maybe a dozen cars from dealers over the years and, for whatever reason, Ford dealer pricing always seems the most like a shell game. The way you lay it out is how I wish all dealers would do it.
Well if Ford gets their way, and I can see it happening with the change of leadership on the 4th, it will happen...

Too many dealers with their AZZ where a hat should sit..need to realize that the customer base is not demanding more than before, it is just better accessible than ever before...welcome to the 21st century is what I say.
 

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I have never ordered a car/truck, so this will be my first go round. My father ordered a few times for the same reason I am...what the regional dealers stock is not what appeals to me (options/colors). I plan on driving this truck for a long time, so I want exactly what I want.
 

Motown

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Thanks for putting this thread together. I appreciate the information.

My current 2018 F-150 lease is due up next week. I had put down a deposit for the new Bronco, but am steering toward the 2021 F-150 after seeing photos. In the process of trying to extend my lease until the order banks open.

Any idea if Ford will be offering the Special Edition or Black Appearance Packages on the 2021 F-150? Haven’t seen any information or photos regarding either package. Thanks for your time!
 
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I have never ordered a car/truck, so this will be my first go round. My father ordered a few times for the same reason I am...what the regional dealers stock is not what appeals to me (options/colors). I plan on driving this truck for a long time, so I want exactly what I want.
And you should,

As a dealer we have to pick and choose packages, colors options etc...and pre covid we only had 78 F-150's on the lot so no easy to do when there are 100's of combinations...

I usually order as well because I want what I want, an I am willing to wait.
 
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Thanks for putting this thread together. I appreciate the information.

My current 2018 F-150 lease is due up next week. I had put down a deposit for the new Bronco, but am steering toward the 2021 F-150 after seeing photos. In the process of trying to extend my lease until the order banks open.

Any idea if Ford will be offering the Special Edition or Black Appearance Packages on the 2021 F-150? Haven’t seen any information or photos regarding either package. Thanks for your time!
Have not heard those mentioned yet, but the popularity is huge..

I cannot imagine them not but the all new Lights and badging plays into getting the blackout look right...and that may take some time...

The aftermarket will beat them to it like always.
 

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Thank you so much for this thread! Tremendously helpful.

Planning to buy 2021 F150 (first truck ever, not a skilled negotiator), no trade - relatively higher end in terms of packages and options, with specific ideas - so likely custom order. Don’t need delivery until April end (though might not run it close to that time). Not close to Iowa (in Utah) but not averse to driving some distance to pick up.

Any advice would be helpful. I am thinking that I should sit tight till about Jan/Feb and let Covid do the very unfortunate number of the economy (not something I want to see but seems inevitable) and try to place an order around then. I and my wife aren’t good negotiators (lose money buying and selling-:)). Prefer internet buying for the most part. I am reading your advice here carefully. But, if you have some wisdom for someone like us - it would be highly appreciated.
 

Knickell

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Thanks for putting this thread together. I appreciate the information.

My current 2018 F-150 lease is due up next week. I had put down a deposit for the new Bronco, but am steering toward the 2021 F-150 after seeing photos. In the process of trying to extend my lease until the order banks open.

Any idea if Ford will be offering the Special Edition or Black Appearance Packages on the 2021 F-150? Haven’t seen any information or photos regarding either package. Thanks for your time!
The closest thing so far for the 21 MY appears to the the Lariat trim with the Sport appearance package, and the optional 22” dark alloy wheels. Hard to tell from stock photos if those wheels are nearly black, or a gunmetal color until you see it in person though.
 
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Thank you so much for this thread! Tremendously helpful.

Planning to buy 2021 F150 (first truck ever, not a skilled negotiator), no trade - relatively higher end in terms of packages and options, with specific ideas - so likely custom order. Don’t need delivery until April end (though might not run it close to that time). Not close to Iowa (in Utah) but not averse to driving some distance to pick up.

Any advice would be helpful. I am thinking that I should sit tight till about Jan/Feb and let Covid do the very unfortunate number of the economy (not something I want to see but seems inevitable) and try to place an order around then. I and my wife aren’t good negotiators (lose money buying and selling-:)). Prefer internet buying for the most part. I am reading your advice here carefully. But, if you have some wisdom for someone like us - it would be highly appreciated.
Well with no trade in the skill of the negotiation is just to walk if the number is too far from the one you know that it can be purchased at...

The power is yours to buy not ours as a dealership to sell..

Think of it like Amazon, I can buy the same for less money then why not...

I buy local on small item, usually higher profit because I want people to succeed however I am not buying a large ticket item if I can same myself a few thousand dollars in the process.

It is your money spend it thrift-fully to be able to service the vehicle, have a night out, etc.

As for lose money buying & selling, the manufacturer and dealerships are usually the only ones who make money on vehicles, yes it just costs money to buy cars and move on to the next one.

Any assistance along the way that you need just ask...
 
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The closest thing so far for the 21 MY appears to the the Lariat trim with the Sport appearance package, and the optional 22” dark alloy wheels. Hard to tell from stock photos if those wheels are nearly black, or a gunmetal color until you see it in person though.
They look dark like the special edition wheels but I am a must see person when it comes to that, most of what I have see (as has the forum members) are either professionally shot pix or renderings so not real enough for me.
 

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@Granger. What’s the best gameplay here.. I have a 18 F-150 I lease that isn’t up until next April. The catch is I’m already 1200 miles over my lease allotment. My frequency of commutes to work picked up significantly over a year stretch which put me over, but with Covid now and using my wife’s car, the truck barely leaves the driveway. So
I’m hoping I can keep it to 3-4K miles over max. I’d like to get out a few months early on the lease and buy a 21 sometime late this year/early next year. I’ve read sometimes ford will make the last couple payments on your lease?
On another note, anyone know if you really can’t get the Carmelo interior on the platinum with the rapid red exterior? The red has been growing on me, but tired of a plain black interior. Thanks!
 
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